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Genertel

Genertel Spa
Company typeSubsidiary
IndustryFinancial services
Founded1994
HeadquartersTrieste, Italy
Key people
Andrea Mencattini (Chair), Giacomo Trovato (CEO)
ProductsInsurance, asset management
ParentGenerali Italia
Websitewww.genertel.it

Genertel is an Italian insurance company based in Trieste, Italy. It's the first online insurance company in Italy.[1]
Part of the Generali Group since its foundation, from 2013 Genertel has been headed by Generali Italia.[2]

History

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Genertel was founded in Trieste in July 1994; it is the first company in Italy to provide financial services by telephone.[1][3]
In 1998 only five insurance companies were authorized to operate by telephone in Italy; among these, Genertel was the first in terms of premium amount[4] and number of customers (more than 100,000).[5]
In 1999 Genertel was the first direct insurance in Italy to offer the possibility of taking out policies on the Internet.[1]
In 2005 Davide Passero became CEO of Genertel for almost a decade, until 2014 when he joined Alleanza Assicurazioni.[6]

In June 2009, Generali Italia launched Genertellife, the first online life insurance company in Italy, as an extension of Genertel.[7]

In 2014 there is a change at the top, Passero leaves the management of the company to Manlio Lostuzzi.[8][9]

In 2019, Genertel was authorized by IVASS (Institute for the Supervision of Insurance) to operate also in the credit sector, where the company aims at the sector of the salary- or pension-backed loans.[10]

On 1 September 2019 Maurizio Pescarini became CEO.[11]

In 2020, to counter the emergency linked to the COVID-19 pandemic, Genertel launches "Genertel Everywhere" a completely remote contact center available 24 hours a day.[12][13][14]

On 28 March 2023 IVASS authorized the merger between Genertel and Cattolica Assicurazioni. The latter was incorporated assuming the definitive name of Genertel S.p.A. on July 1, 2023.[15]

On 21 May 2024, Giacomo Trovato became CEO and general manager.[16]

References

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  1. ^ a b c De Massis, Alfredo; Turba, Luca (2010). Il Direct Insurance in Italia: Trend di mercato, modelli di business e strategie competitive (in Italian). Milano: EGEA. ISBN 9788823842595.
  2. ^ Generali launches its plan for growth in Italy
  3. ^ Giudici, Giuseppe (2008). Intermediazione assicurativa e mercato (in Italian). Milano: Franco Angeli Editore. ISBN 9788856802177.
  4. ^ Giudici, Giuseppe (2003). I canali della distribuzione assicurativa. - L'evoluzione delle reti commerciali tradizionali e l'affermazione dei canali innovativi (in Italian). Milano: Franco Angeli Editore. ISBN 9788846450500.
  5. ^ Genertel's milestones
  6. ^ Davide Passero bio on LinkedIn
  7. ^ Generali launches online life, pensions company, Reuters.com, 18 June 2009
  8. ^ (in Italian) Imprese: Manlio Lostuzzi ad Genertel GenertelLife
  9. ^ (in Italian) Generali Italia, parte il nuovo assetto
  10. ^ (in Italian) Genertel accelera nella cessione del quinto e mira al 20%
  11. ^ (in Italian) Il Leone di Trieste riorganizza la struttura italiana: al centro anche un top manager di B. Generali
  12. ^ (in Italian) Un contact center per i clienti al 100% in remoto, la prima a muoversi è Genertel
  13. ^ (in Italian) "Genertel Everywhere" primo contact center 100% da casa
  14. ^ (in Italian) Nasce Genertel Everywhere. Pescarini: "Risposta coraggiosa in un momento difficile"
  15. ^ Schiro, Giulia (2023-05-11). "Cattolica si chiamerà Genertel post fusione. Cosa cambia | WSI". Wall Street Italia (in Italian). Retrieved 2024-05-24.
  16. ^ "Giacomo Trovato nuovo amministratore delegato di Genertel - Notizie - Ansa.it". Agenzia ANSA (in Italian). 2024-04-23. Retrieved 2024-05-24.
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