Julie Spira is an author and media personality on the subjects of online dating, social media, mobile dating, and netiquette. She wrote The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online.[1] Spira has written about the intersection of love and technology for numerous publications.[2][3]
Spira was raised in Glen Rock, New Jersey and attended Glen Rock High School. She graduated from the Park School of Communications at Ithaca College in Ithaca, New York, where she received a B.S. in Television-Radio.
While attending Ithaca College, Spira, then known as Julie Evans, became the first female on-air personality and voice-over talent at WAAL-FM in Binghamton, NY.[4] Spira's digital career began when she worked for RKO Radio Networks as manager, Affiliate Relations in New York City.[5] She relocated to Los Angeles, where she opened the west coast Affiliate office for RKO and was promoted to Director, Affiliate Relations. Her technology career grew further as she oversaw high speed Internet via satellite to over 100 countries while serving as Executive Vice President of Sales for Interpacket Networks.[6]
While a technology executive and early adopter of the Internet, Spira became a charter member of Love@AOL in 1994, which was acquired by Match.com. Passionate about the intersection of love and technology, she began coaching singles on the Internet at this time and started writing online dating profiles for single men and women.
Spira is often interviewed by the media in her role as an online dating expert. She has appeared on ABC Television's Good Morning America[7] to discuss Tinder's background check feature. Spira was recently interviewed on NBC's Today Show as part of a story about survey results that recognized older women are dating younger men.[8] She is often quoted by major media outlets including The Wall Street Journal, USA Today, Mashable, The New York Post, and The New York Times to discuss online dating safety, mobile dating, and other relationship topics.[9][10][11][12][13][14][15] Her dating advice has appeared on numerous online dating sites. Spira has been a guest on NPR's All Things Considered as a mobile dating expert, speaking about the history of computer dating from the 1950s to the present day of mobile dating apps.[16] Spira's Mobile Dating Bootcamp was featured in the Washington Post, where she discussed the rapid growth of mobile dating and social networking applications[17] and she has been called on by the New York Times and other media outlets as a Tinder Dating Expert.[18][19]
In 2015, Julie Spira appeared as the online dating coach in the Vice Media documentary, "The Mobile Love Industry."[20]
The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online is a tell all memoir of Spira's 250 online dates. The book was published in February 2009 by Morgan James Publishing and includes Internet dating advice for singles. The Santa Monica Daily Press called it “a must for this generation of singles, both male and female, who are into cyber-dating"[21] and dating site JDate listed Spira's book as one of "5 Must Reads for Women."[22] Spira's second book will be titled The Rules of Netiquette: How to Mind your Manners on the Web.[23][24]
Spira first termed the phrase Social Media Anxiety Disorder in 2012, where she provided five signs of SMAD in an article on Huffington Post, “Do You Suffer from Social Media Anxiety Disorder." Other media outlets continue to cite her on social media anxiety issues including Digital Journal, Elite Daily, and Digital Trends.[25]
Spira is a frequent speaker at social media conferences. She was listed as one of the "Top 10 Columnists to Follow on Twitter[26]" by YourTango, where she has appeared in a series of online dating videos.[27]
Spira has shared her online dating and netiquette expertise at the following speaking engagements:
In 2010, Spira received the Wonderful Outstanding Woman or WOW award from the Jewish Big Brothers, Big Sisters of Los Angeles, for her philanthropic work in the Los Angeles community.[49]
In 2017, Spira was awarded "Best Dating Coach of the Year" at the iDate Awards, the dating industry's most recognized awards ceremony, which celebrated her for her excellence in navigating love.[50]
^InterPacket Networks Reaches Global Landmark: Delivering Internet Services in 100 Countries Worldwide - Business Wire - May 18, 2000 [5]
^Tinder announces new background check feature launching later this year - Good Morning America - Karolina Rivas & Angeline Jane Bernabe - March 18, 2021 [6]
^More older women are dating younger men, survey says — here's why - Today - Chrissy Callahan - September 22, 2021 [7]
^Looking for Love Post-Lockdown? Niche Dating Apps Are the Next Big Thing - The Wall Street Journal - Rachel Wolfe - July 31, 2021 [8]
^Social Distancing Revives Old-Fashioned Romance: Long Talks, Serenades - The Wall Street Journal - Rachel Wolfe - March 29, 2020 [9]
^The New Way Online Daters Can Weed Out the Duds - The Wall Street Journal - Rachel Wolfe - March 5, 2020 [10]
^Online and mobile dating face privacy, safety concerns - USA Today - Sharon Jayson - March 27, 2014 [11]