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WPKB

WPKB
Broadcast areaParkersburg-Marietta
Frequency1230 kHz
BrandingPop Radio 103.5
Programming
FormatTop 40/CHR
AffiliationsCompass Media Networks
Ownership
OwnerSeven Mountains Media
WGGE, WHBR-FM, WLYQ, WRZZ, WXIL
History
First air date
September 1947 (as WCOM)
Former call signs
WCOM (1947–1959)
WTAP (1959–1972)
WKYG (1972–2004)
WVNT (2004–2024)
Call sign meaning
"Parkersburg"
Technical information[1]
Licensing authority
FCC
Facility ID22678
ClassC
Power880 watts
Transmitter coordinates
39°15′29″N 81°33′49″W / 39.25806°N 81.56361°W / 39.25806; -81.56361
Translator(s)103.5 W278CQ (Parkersburg)
Links
Public license information
WebcastListen Live
Websitepopradio1035.com

WPKB (1230 AM) is a radio station licensed to Parkersburg, West Virginia, United States. It serves the Parkersburg-Marietta area with a Top 40/contemporary hit radio format. The station is currently owned by Seven Mountains Media.

History

[edit]
Logo under conservative talk format, used until 2024.

From April 13, 1998, until March 2004, the station aired Radio Disney, a format targeted towards tweens and young teens.

On June 25, 2024, WVNT dropped their previous conservative talk format and began stunting with a loop of "Pop" by NSYNC; this led into a flip to contemporary hit radio as "Pop! Radio" on June 28 at 10 AM; this was predicated by Seven Mountains Media applying for new callsign WPKB for the station, and Seven Mountains operates a network of stations under that exact brand in each of their other markets, right down to running the exact same stunt before each and every launch.[2] The station brands as "Pop! Radio 103.5" in reference to its translator at 103.5 FM.

References

[edit]
  1. ^ "Facility Technical Data for WPKB". Licensing and Management System. Federal Communications Commission.
  2. ^ "WVNT About to Pop". Radio insight. June 25, 2024. Retrieved June 25, 2024.
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